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Save the trees – use more (of the right) paper

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SappiTGThere is a common perception that the use of paper is ruining the world’s tropical and endangered forests. While people are spot on with their concern about the ruthless cutting down of trees, they should know that by using the ‘right’ kind of paper, they’re actually contributing to responsible tree farming, forest conservation and the mitigation of climate change.

   

Current issue

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We’ve always been fans of Peet Pienaar’s wonderfully eclectic work. His Afromag – a collection of stickers, posters and graphic elements – gave us a fresh take on what a magazine could be. Pienaar’s studio, The President, was earlier this year approached by DStv to produce MK Bruce Lee – a publication that would capture the imagination of the music channel’s hard-to-please demographic. The solution is radical but simple, and blithely disobeys conventional magazine formulas by dividing its content into a collection of folded posters, packets of cards and stickers and a mini-book, all held in a Lucky Packet envelope.

Peet

   

Ink on paper

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inkYou may think it's easy. The not-so-simple art of putting ink on paper.

   

Greening your print

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green1A special report on how the new green will change the nature of demand for printing services, printing equipment and supplies.

   

Greenwashing

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going1Lately, there has been a global shift in interest towards ‘green’ iconography. However, companies that attempt to greenwash their image are in for a rude awakening.

   

Death to advertising environmentalism!

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deathGetty Images has launched its latest MAP (What Makes A Picture) report. This second major trend report focuses on the issue of the environment, its pivotal role in marketing and communications in 2007 and how this will change and impact the world of advertising and communication in 2008.

   

The art of eating celery

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celeryA special report on how the new green will change the nature of demand for printing services, printing equipment and supplies.

   

Soul prints

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soul1Silvertone International represents that rarest of print shops. The company’s two founding partners – Dennis da Silva and Andreas Kahlau – possess a level of skill and experience which result in an ability to ‘print from the soul’.

   

Standards and the creative community

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community1Creative pros today not only embrace standards but also see them as an integral part of their workflow.